RED's forthcoming high-frame rate, passive 3D laser 4K projector might just help reboot the ... the DRIVE IN.
Faced with interference from ambient light and throw distances as long as 900 feet in some theatres, even drive-ins with the most powerful projectors on the market get only about 10 Lamberts. Most drive-ins typically get 5-7 Lamberts. The enticement for drive-in operators is that digital projectors would provide more flexibility in theatrical programming, as well as the ability to present 3D, allowing exhibitors to screen alternative content including concerts, sports and cultural performances.
Check out this article on Digital Cinema Report.